Extra virgin olive oil is a staple in many kitchens around the world. Not only is it a healthier alternative to other cooking oils, but it is also packed with flavor and aroma. When choosing a high-quality extra virgin olive oil, aroma is an essential factor to consider. Aroma is a crucial component of the olive oil tasting experience, and it can tell you a lot about the oil's quality and freshness. At PURA olea, we understand the importance of aroma in extra virgin olive oil. Our olive oil is carefully crafted to ensure that it retains its natural aroma, giving you an unparalleled tasting experience. Here are some of the things to look for when assessing the aroma of...